Courses
Year 1 Courses
Semester 1
Business Communication
Builds professional verbal and written skills for meetings, presentations, and client interactions in business contexts.
Business Mathematics
Introduces quantitative tools—percentages, interest, ratios—for everyday business decisions and budgeting.
Computer Applications for Business
Hands‑on productivity tools: spreadsheets, documents, presentations, cloud sharing, and responsible AI‑assisted workflows.
Marketing and Sales Management
Introduces customer targeting, pricing, promotions, and selling skills tailored to MSMEs and startups.
Semester 2
Business Economics
Explains costs, demand, markets, and trade‑offs with real‑life business examples for smarter decisions.
Financial Accounting
Introduces recording transactions and preparing financial statements for transparent decision‑making.
E-commerce Essentials
Covers online storefronts, digital cataloguing, payments, order fulfilment, and basic platform analytics.
Year 2 Courses
Semester 3
Business Law
Introduces business contracts, compliance, and ethics essential for MSMEs and startups.
Business Statistics
Introduces statistical methods for data analysis and managerial decision‑making.
Operations Management
Covers planning, quality, and process design to optimize operations in MSMEs and services.
Semester 4
Introduction to Consumer & Industrial Markets
Examines buying behaviour across consumer (B2C) and industrial (B2B) contexts.
Digital Marketing and CRM
Covers social media marketing, online branding, and customer relationship management tools.
Managing Family Business
Addresses leadership, succession, and governance in family‑owned enterprises.
Cost and Management Accounting
Teaches budgeting, costing, and financial control for operational decisions.
Year 3 Courses
Semester 5
Strategic Management
Develops ability to analyze competition, design business strategies, and align organizational goals with market realities.
Leading People and Designing Organizations
Explores leadership, structure, and change management for building effective organizations.
Retail and Store Operations
Covers retail formats, store layout, inventory, and customer service for operational excellence.
Banking and Insurance
Introduces banking systems, lending, and risk management through insurance products.
Semester 6
Managing Business Growth
Examines strategies and challenges for scaling businesses sustainably.
Marketing Communications and Branding
Teaches advertising, promotion, and brand management for integrated marketing impact.
Financial Institutions and Markets
Covers market instruments, regulators, and financial systems supporting economic activity.
Year 4 Courses - Honours
Semester 7
AI for Business
Explores Artificial Intelligence applications for improving efficiency, innovation, and decision‑making in organizations.
Supply Chain Management
Covers logistics, sourcing, and coordination in product and service delivery systems.
Entrepreneurial Finance
Teaches startup valuation, funding, and investor communication for new ventures.
Semester 8
Global Business Strategy
Explores strategic management for multinational firms and cross‑border collaboration.
Customer Experience and Omnichannel Strategy
Designs seamless experiences across physical and digital touchpoints to build brand loyalty.
Indigenous Wisdom and Cross-Cultural Management
Applies traditional and intercultural perspectives to modern leadership and management.